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Web Performance
Faster pages mean better engagement, lower bounce, and higher conversion. We find what's actually slow, from the rendering path and critical assets to the server and database, then fix it and put budgets in place so it stays fast as the product grows.
Signs you might need this
- Bounce rate is high, or mobile converts worse than desktop
- Search Console flags "poor" or "needs improvement" Core Web Vitals
- The site feels fine on your laptop but sluggish on real phones and networks
- Content jumps around, or buttons feel dead for a beat while the page loads
- Years of added tags, scripts, and tools have quietly made every page heavier
What it is
Web performance is how quickly and smoothly your site actually responds for real people: how fast the page paints, how soon they can tap and have it react, and whether the layout jumps around while it loads. Google measures this as Core Web Vitals (LCP, INP, CLS), and it affects both your search ranking and whether visitors stay long enough to buy.
What it isn't
It isn’t a visual redesign or a rebuild. It’s making the site you already have measurably faster, usually without changing how it looks. And it isn’t chasing a perfect Lighthouse score for its own sake, we optimize for what your real users feel, not a vanity number.
How we work on it
We start by measuring reality, not guesses, through two lenses. Synthetic testing (Lighthouse, WebPageTest) gives repeatable lab numbers we can compare run to run. Real-user monitoring (RUM) shows what your actual visitors experience across the devices and networks they really use. Together they reveal where the genuine bottlenecks are, the rendering path, images, fonts, third-party scripts, or the server and the queries behind it.
From there we hand you a prioritized list of fixes ranked by impact versus effort, so you tackle what moves the needle first. Then we implement, re-measure to prove the gain, and set performance budgets so it doesn’t quietly regress later.
Fast and up are the same worry to the person paying for it. When the honest answer is that the site isn’t slow so much as unreliable, that’s reliability work.
The specifics
What's included
- Core Web Vitals (LCP, INP, CLS) audits and remediation
- Lighthouse and real-user (RUM) measurement
- Critical-path, image, and font optimization
- Load testing (K6) and performance budgets
FAQ
Common questions
Do you measure performance in the lab or with real users?
Both. Lab tools like Lighthouse catch regressions in a controlled setting; real-user (RUM) data shows what your actual visitors experience on their devices and networks. We reconcile the two so fixes target real bottlenecks, not just benchmark scores.
Will performance work risk breaking my site?
No. We work against measurements and ship changes incrementally, verifying each one, so improvements land without regressions or surprise behavior changes.
How do you keep the site fast after you're gone?
We set performance budgets and wire them into your workflow, so a slow change gets caught before it ships rather than months later when it’s expensive to trace.
Ways to start
Packaged ways to buy this
Fixed scope, fixed price, agreed in writing before anything starts.
Performance Audit
$3,500about 2 weeks from access
Best for teams whose site is slow and who need to know why, in priority order
A fixed-scope review that surfaces your top performance bottlenecks and hands back a prioritized, actionable plan, not a 40-page report nobody reads.
Web Performance Workshop
$2,750 half-day · $4,750 full-daya half or full day with your team, booked about 2 weeks out
Best for teams who want to build performance instincts in-house
A hands-on session that levels up your team using your own site as the example, so the gains keep coming after we're done.
Ready when you are
Let's talk about Web Performance
Not sure where you stand? Tell us what you're seeing and we'll come back with a plan.